Brainstrust charity places in Brainstrust
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Saucony London 10K charity places for 2025 | Brainstrust

Helping the brain tumour community to feel less alone and more in control. Support this great cause and join the Brainstrust team taking part in Saucony London 10K on Sunday 13 July. Sign up today for £25!

Event overview

Your bucket list summer run.

Live bands, DJs and cheering fans will motivate you along the route, which takes you past Westminster Bridge, The London Eye, Regent Street, Piccadilly Circus and Big Ben.

This flat and friendly event is perfect for beginners or seasoned pros chasing a new PB!

Highlights

  • Amazing atmosphere

    With lots of different types of entertainment on course, charity cheer points and thousands of spectators, you won’t be short of motivation or music to keep you going.

  • Incredible route

    The route is closed to traffic, giving you the unique opportunity to run through central London, past some of the most famous landmarks in the world! Take in Big Ben, the London Eye, Regent Street, Piccadilly Circus, Trafalgar Square and more. Finish in Whitehall, right by Downing Street!

  • Medal, t-shirt and photo

    All finishers will receive a beautiful medal and t-shirt to commemorate your achievement. The official photography partner will be taking your snaps on course, as well as at the finish line. Purchase your photos in the days after the race or purchase them pre-event.

Event details

  • All fitness levels
  • Fancy dress
  • Newcomers
  • Spectators
  • Wheelchair users

  • Bag storage
  • Entertainment
  • Toilets
  • Urban

Event HQ

Piccadilly
Piccadilly
London
Greater London
W1J
UK

Map

Click to open in map

What3words

///fried.beats.spaces

  • Cut off time
  • Entertainment
  • First aid
  • Flat
  • Marshals
  • Point to point
  • Traffic free
  • Water stations
  • Wave start
  • Way markers

The route is closed to traffic, giving you the unique opportunity to run through central London, past some of the most famous landmarks in the world! Take in Big Ben, the London Eye, Regent Street, Piccadilly Circus, Trafalgar Square and more. Finish in Whitehall, right by Downing Street! 

Route highlights

  • Wellington Arch
  • St. James's Palace
  • Trafalgar Square
  • River Thames
  • Westminster Bridge
  • Big Ben
  • Westminster Abbey

Map

map

Cut off time

1 hour 45 minutes.

There is a race cut-off time of 1 hour and 45 minutes for each runner, after which any runners still on the course will be asked to move to the pavements.

Sustainability

  • Public transport links
  • Recycling
  • Sustainability policy

  • Chip timing
  • GPS tracking
  • Medal
  • Technical t-shirt
  • Training plan

Included

All finishers will receive:

  • T-shirt
  • Medal
  • Chip timing
  • Tracking
  • Aid stations
  • Training support
  • On route entertainment
  • Post event hydration

Optional extra

  • The official photography partner will be taking your snaps on course, as well as at the finish line. Purchase your photos in the days after the race or purchase them pre-event. 

  • Fundraising materials
  • Fundraising support
  • Submit fundraising up to 1 month after event

Every year thousands of runners take part in this event and fundraise for charity. While this is hugely beneficial to the charities it gives the runner advantages too, from supporting a cause that is close to your heart to securing a place in this highly sought-after event and much more.

Benefits of running for charity

Committing to raising money for charity gives you motivation to get outside and run, plus all of these extras which will elevate your event experience:

  • Fundraising support

    Charities know that raising money is all part of the challenge, which is why they provide advice, branded materials and a personalised online fundraising page to help the donations roll in. Think videos for social media, branded imagery and testimonials from previous runners.

  • Training support

    Whether this is your first run or your fifth, you'll need to train for it! You'll receive an in-depth training plan with guidance, plus many charities have access to expert coaches and elite runners too, who can provide exclusive tips for your race preparation. Experts include Runningwithus, Full Potential and five-time Olympian Jo Pavey!

  • Branded running kit

    When you show up on the day, people need to be able to see clearly that you're supporting a charity. Most charities will give you a branded and personalised t-shirt or vest to run in on the big day, and often a training top too.

  • Support on the day

    When you're partway through your run and your energy is flagging, what you need is a boost from cheering spectators to keep you moving. Many charities set up a cheer station along the route, keeping an eye out for you to send up a huge cheer as you run past!

  • Post-race recovery

    Refreshments and an indulgent post-race sports massage are often provided by charities for their runners. This is the perfect way to recover alongside other people who have run for that cause.

  • Exclusive social groups

    You won't be the only person running for that charity, so it's well worth meeting other runners through the charity's invite-only social media pages! You can organise to meet up for training runs, chat with the charity's expert coaches and share tips and stories with each other to keep the motivation levels running high.

What are charity places?

Charities buy places in this event, then give them to runners who agree to raise money for the charity – these are called charity places. Charity places are a great way to support a good cause and get a place in the event, especially if general entries are closed.

Running 10K and charity fundraising go hand-in-hand - which charity will you run for?